Sponsored Content Policy

This Sponsored Content Policy sets out how Pro Slot Games (“we,” “us,” or “our”) handles any content that is paid for, sponsored, or produced in partnership with a commercial partner on the website at proslotgames.com (the “Site”). Our goal is simple: readers should never have to guess whether they are reading independent journalism or paid promotion. This policy works alongside our Advertising and Affiliate Disclosure policies.

What Counts as Sponsored Content

Sponsored content is any article, feature, video, or other material where a third party has paid for, funded, or materially influenced the placement or subject. This includes advertiser-funded features, partner-produced pieces, and content created in collaboration with a brand. It is different from ordinary editorial coverage, which we decide on independently and which no one pays for.

Clear Labelling

Every piece of sponsored content is clearly and prominently labelled “SPONSORED” so that it is obvious before you begin reading. The label appears with the content itself, not buried in fine print, and the sponsoring partner is identified. We do not use vague or euphemistic labels designed to blur the line between advertising and editorial.

Visual Separation

Sponsored content is visually distinguished from our independent journalism. It is presented in a way that sets it apart from standard articles, so that at a glance a reader can tell it is a commercial partnership rather than newsroom coverage. We do not style sponsored material to imitate an ordinary editorial article, and we do not slot paid promotion into news or review formats to make it look like independent reporting.

Never Disguised Editorial

We never disguise sponsorship as editorial. Payment does not buy a favourable review, a place in a “best of” list, or a spot in our news coverage. Our independent articles are written without payment from the subjects they cover, and commercial partners have no say over the conclusions of our editorial work. If a partner wants to reach our audience, they can do so through clearly labelled sponsored placements, never by influencing what our newsroom says.

Who Can Sponsor

Publishers, studios, hardware makers, tabletop and trading card game companies, and other partners relevant to our audience may sponsor clearly labelled coverage, subject to our advertising standards. As with all advertising, we do not accept gambling, betting, or casino sponsorship, nor crypto-scam or deceptive financial promotion, and we may decline any partnership that conflicts with our values or our readers’ trust.

No Paid Links

We do not sell links. Sponsored content does not include paid dofollow links for search-ranking purposes. Where a sponsored piece links to a partner, such links are handled so that they do not pass ranking credit, in line with standard practice for paid and sponsored material. Requests to buy backlinks or “link insertions” are declined.

Editorial Standards Still Apply

Even when content is sponsored, it must meet basic standards of accuracy and must not mislead readers. Sponsored content is not a licence to publish false claims. We reserve the right to decline sponsored material that is inaccurate, deceptive, or inconsistent with this policy, and to end any partnership that breaches it.

Questions

If you have a question about this policy, or want to discuss a clearly labelled sponsorship, contact our advertising team at advertising@proslotgames.com. For editorial matters, contact editorial@proslotgames.com.